diff --git a/backend/routers/shows.py b/backend/routers/shows.py
index c389b26..3e0ebce 100644
--- a/backend/routers/shows.py
+++ b/backend/routers/shows.py
@@ -2,7 +2,7 @@ from typing import List
 from fastapi import APIRouter, Depends, HTTPException, Query
 from sqlmodel import Session, select
 from database import get_session
-from models import Show, Tag, EntityTag
+from models import Show, Tag, EntityTag, Vertical
 from schemas import ShowCreate, ShowRead, ShowUpdate, TagRead
 from auth import get_current_user
 
@@ -93,6 +93,10 @@ def read_show(slug: str, session: Session = Depends(get_session)):
     show_data = ShowRead.model_validate(show)
     show_data.tags = tags
     
+    # Get vertical for band name
+    vertical = session.get(Vertical, show.vertical_id)
+    show_data.vertical = vertical
+    
     # Sort performances by position
     sorted_perfs = sorted(show.performances, key=lambda p: p.position)
     
diff --git a/backend/schemas.py b/backend/schemas.py
index bda2688..646a789 100644
--- a/backend/schemas.py
+++ b/backend/schemas.py
@@ -72,6 +72,15 @@ class SongUpdate(SQLModel):
     original_artist: Optional[str] = None
     notes: Optional[str] = None
 
+# --- Vertical Schema (simple for embedding) ---
+class VerticalSimple(SQLModel):
+    id: int
+    name: str
+    slug: str
+    description: Optional[str] = None
+    logo_url: Optional[str] = None
+    accent_color: Optional[str] = None
+
 # --- Show Schemas ---
 class ShowBase(SQLModel):
     date: datetime
@@ -163,6 +172,7 @@ class GroupPostRead(GroupPostBase):
 class ShowRead(ShowBase):
     id: int
     slug: Optional[str] = None
+    vertical: Optional["VerticalSimple"] = None
     venue: Optional["VenueRead"] = None
     tour: Optional["TourRead"] = None
     tags: List["TagRead"] = []
diff --git a/frontend/app/shows/[slug]/page.tsx b/frontend/app/shows/[slug]/page.tsx
index 7c7cc75..e961238 100644
--- a/frontend/app/shows/[slug]/page.tsx
+++ b/frontend/app/shows/[slug]/page.tsx
@@ -72,6 +72,16 @@ export default async function ShowDetailPage({ params }: { params: Promise<{ slu
                         </Button>
                     </Link>
                     <div>
+                        {/* Band Name - Most Important */}
+                        {show.vertical && (
+                            <Link
+                                href={`/bands/${show.vertical.slug}`}
+                                className="inline-flex items-center gap-2 text-sm font-semibold text-primary hover:underline mb-1"
+                            >
+                                <Music2 className="h-4 w-4" />
+                                {show.vertical.name}
+                            </Link>
+                        )}
                         <h1 className="text-2xl sm:text-3xl font-bold tracking-tight">
                             {new Date(show.date).toLocaleDateString()}
                         </h1>
@@ -247,7 +257,7 @@ export default async function ShowDetailPage({ params }: { params: Promise<{ slu
                                     <Music2 className="h-12 w-12 text-muted-foreground/30 mb-4" />
                                     <p className="text-muted-foreground font-medium">No Setlist Documented</p>
                                     <p className="text-sm text-muted-foreground/70 mt-1 max-w-sm">
-                                        This show&apos;s setlist hasn&apos;t been added yet. Early Goose shows (2014-2016) often weren&apos;t documented.
+                                        This show&apos;s setlist hasn&apos;t been added yet. Early shows often weren&apos;t documented.
                                     </p>
                                 </div>
                             )}